
Established in 1850 by Saidian, an Iranian Shizek, Joseph Saidian and sons has thrived for nearly two centuries. Today, New York-based operations are managed by brothers Ariel and Daniel Saidyan. The firm boasts deep connections to jewelry history, having handled gems once owned by the Duchess of Windsor, the Nizam of Hyderabad, the Maharaja of Baroda, and others. Numerous pieces from the brand reside in museums globally.

Retail outlets exist in Tehran, London, Geneva, and New York. The brand markets itself as a creator of exclusive, high-end jewelry for select clientele. Additionally, it specializes in sourcing and selling collectibles. Notable transactions include agreements with the Louvre in Paris, the acquisition of tiaras for the Kingdom of Brunei, and deals involving the Sultan of Westminster.









